Xceed Real Estate

8/3 Hasler Road, Herdsman WA 6017
  •   5   (828 reviews)

Our sales performance at a glance

See how Xceed Real Estate has performed in the last 12 months on RateMyAgent*

127
Reviews
92
Properties for sale
285
Sold properties
$861k
Average sale price
$245.3m
Total sales value

*Includes all properties sold (last 12 months) as lead and supporting agent and published on ratemyagent.com.au. It may not be complete and can exclude off-market, private sales and undisclosed pricing and sold dates. Contact agent for full sales history.

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    Recognised for going above & beyond for their clients.

Our customer service awards

See what RateMyAgent awards Xceed Real Estate has won

  • City Top 5Ellenbrook
  • 2x City Top 5Ellenbrook - 2026, 2024

Meet the team

Get to know the 20 agents at Xceed Real Estate.

Adam Whitford
Adam Whitford

Property Sales Consultant

  4.9   (208 reviews)
About Adam
Practiced, professional and ever enthusiastic, Adam is aware that the process of buying and selling property can be extremely stressful and a decision that is not often made lightly. For this reason, Adam aims to make the process as pain free as possible – engaging in open communication with his clients at all times. Adam first joined Harber in 2006 as a selling personal assistant to Steve Harber. He soon established himself as a high performing agent within the agency and became an integral part to the office’s success. During an 18-month stint in Sydney throughout 2010, Adam seized the opportunity to enhance his real estate portfolio by listing numerous high-end apartments and terraces in Pyrmont where he quickly gained the title of Top Selling Agent for his respective office. A permanent move to his wife’s home town of Perth followed where he has since broadened his database and established quality relationships with his clients. Possessing strong negotiation skills, Adam loves to break sales records and considers himself to be deeply competitive and hungry to be a top performer on all levels. Today, Adam’s results speak for themselves – not only does he boast a loyal clientele but he also has achieved some outstanding results. In 2014, Adam’s commitment to Harber helped the office rise to number one in the national Real Estate Business (REB) Top 50 Sales Offices which was a momentous achievement. Adam has earnt himself several titles from REIWA including entry into their 21-25 Million Dollar Club. Adam remains highly personable and shares a genuine empathy with clients which is often a rarity in the industry. He is always prepared to guide his clients to make the best decision possible, even if it does not involve a direct sale. Adam’s point of difference is his knowledge of the coastal property market and his determination to deliver an outstanding level of service every time. Currently residing in Sorrento, Adam is very familiar with Perth’s northern corridor and wants every communication with his clients to be a memorable and positive one. His wealth of local area knowledge means Adam can confidently monitor the market and recommend the most appropriate marketing strategy for your property. With exceptional negotiation skills and service, Adam’s greatest motivation is the end result for his clients. For this reason, Adam takes great pride in his property marketing concepts and strives to remain at the forefront of different trends and technologies. Adam’s friendly approach, valuable real estate experience and persistence to exceed in his own goals and expectations justifies your decision to choose Adam Whitford today.
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Ken Yan
Ken Yan

Licensed Real Estate Agent

  5   (104 reviews)
About Ken
With over 15 years of hands-on experience in buying, selling, and property development in Perth, coupled with a strong academic background in marketing, management, finance, and accounting, Ken Yan is a seasoned real estate professional dedicated to delivering exceptional results for his clients. Having grown and lived in Perth for over two decades, he possesses an intimate understanding of the local market dynamics and trends. Ken's diverse background in hospitality, retail, international trade, and properties has equipped him with a unique perspective and empathy towards clients from various occupational backgrounds. As a fully licensed real estate agent, Ken takes pride in his ability to connect with clients from all walks of life. His easy-going demeanour allows him to foster meaningful relationships built on trust and mutual respect. He recognizes and embraces the cultural diversity of his clientele, tailoring his services to meet their individual needs and aspirations. Armed with a Bachelor’s degree in Marketing and Management, as well as a Master's degree in Finance and Accounting, Ken brings a blend of marketing prowess and analytical acumen to the table. Whether it's devising strategic marketing plans or crunching numbers to make informed decisions, he leverages his expertise to empower his clients at every step of the process. What sets Ken Yan apart is his unwavering commitment to client satisfaction. He is known for going above and beyond, working tirelessly – even during overtime, after-hours, and holidays – to secure the best possible outcomes for his clients. Every successful deal is a testament to his dedication and determination. Transparency and integrity are the cornerstones of Ken's business philosophy. He operates with honesty and transparency, understanding that reputation and word-of-mouth referrals are invaluable assets in this industry. It would be his privilege to guide you through your real estate journey and help you achieve your goals. Get in touch with Ken Yan today, and let's turn your real estate aspirations into reality.
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Joe Da Mata
Joe Da Mata

Property Sales Consultant

  5   (75 reviews)
About Joe

Joe currently has 5 active property listings and 12 sold property listings over the past 12 months.

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Ryan Joseph
Ryan Joseph

Property Sales Consultant

  4.8   (75 reviews)
About Ryan
After gaining extensive experience in sales both locally and internationally, Ryan transitioned into real estate in 2016. Since then, he has had the privilege of helping over 200 families buy and sell their homes. Ryan views real estate as more than just transactions, it’s about understanding each family’s unique goals and helping them transition to the next chapter of their lives. With a reputation for delivering exceptional results, staying ahead of market trends and offering personalized service. Ryan is committed to guiding every client through a smooth and successful journey.
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Steven Bethell
Steven Bethell

Property Consultant

  5   (53 reviews)
About Steven

Steven currently has 8 active property listings and 25 sold property listings over the past 12 months.

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Janet Yeap
Janet Yeap

Property Sales Consultant

  5   (55 reviews)
About Janet
Janet originally started her career in the advertising & marketing industry where she held the role of Creative Director for multinational advertising agencies responsible for creating and selling concepts/ideas to international clientele both in Singapore and Kuala Lumpur. She is a creative problem-solver! Her interest in property started organically, first as a homeowner and gradually expanded to property investing, renovating and even had some projects featured in home/property magazines. This has led to her passion in styling, architecture and real estate. Prior to her career with Xceed, she worked with a boutique real estate agency in North Perth in the residential sales honing her skills as a Sales Consultant in the Perth greater area. Janet values the relationship with her clients above anything else and is committed to getting great results. She understands that buying or selling a property can be a stressful and emotional journey. Hence, she feels strongly that a transparent and an empathetic approach to understanding client’s needs and wants will help them in achieving the best outcome with their property goals. As a property investor, she constantly watches and keeps herself updated with the current property market. She resides in one of the Perth’s coastal suburbs and specializes in these areas but is also not short of market knowledge in the Perth greater area. Her cheerful and positive energy makes her a people’s person. She is multilingual and speaks English, Bahasa, Mandarin and several dialects e.g. Cantonese and Hokkien. She is multicultural and enjoys building relationships with people from all walks of life! With an eye for details and exceptional negotation skills, Janet takes great pride in property presentation and marketing concepts. Her ultimate motivation is the end results for her clients. Janet’s burst of energy and persistence to excel and exceed in her own goals, will make you say, YEAP, IT’S SOLD with XCEED!
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About us

Our mission is to Redefine the Experience by doing what others only talk about. We build trust through honest conversations, follow through and actions that put people first. We don’t wait for problems - we anticipate needs, make the call and take responsibility. We value relationships over transactions, collaboration over silos and initiative over routine. By staying resilient, listening actively and using technology where it adds real value, we deliver outcomes that matter. This is not about slogans - it’s about setting a higher standard, owning our mistakes and proving every day that integrity, compassion and leadership create lasting impact. Life is Better with Xceed! Redefining the experience. #1 Most Reviewed Agency in Perth, Western Australia #1 Real Estate Agency in Perth for Leased Listings 4 time winner since 2020 of Western Australia Residential Agency of the Year (via RateMyAgent)

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Our reviews

  5  
828 reviewsacross 50 different locations, showing 6.
Our qualities as told by our client reviews: reliable, friendly, honest, supportive, responsive, clear communication, local expert.
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Buyer review
Steven Made Our Property Purchase Easy and Stress-Free
5 days ago
Steven Made Our Property Purchase Easy and Stress-Free

We had a fantastic experience working with Steven when purchasing our property. From our very first interaction, he was professional, approachable, and always willing to answer our questions promptly. His communication was excellent throughout the entire process, keeping us informed at every stage and ensuring we always knew what to expect. Steven demonstrated strong market knowledge and provided valuable insights that helped us make informed decisions with confidence. His understanding of the local property market and attention to detail were evident throughout the transaction. We were also impressed by his negotiation skills. Steven worked diligently to achieve a positive outcome for all parties involved while maintaining transparency and professionalism. His calm and respectful approach made what can often be a stressful process feel smooth and straightforward. Overall, Steven went above and beyond to support us, and we would not hesitate to recommend him to anyone looking to buy or sell a property. His professionalism, expertise, and commitment to delivering outstanding service made our experience a very positive one.

Steven Bethell

Steven Bethell

  5   (53 reviews)
Seller review
Excellent Service and Support
9 days ago
Excellent Service and Support

We had a fantastic experience with Steven as a first-home buyers. He was professional, supportive, and always available to answer our questions. He made the whole process smooth and stress-free. Thank you for helping us make such an important milestone so memorable!

Steven Bethell

Steven Bethell

  5   (53 reviews)
Buyer review
Buyer of a Villa in Tuart Hill
10 days ago
Buyer of a Villa in Tuart Hill

Buying a property can be stressful, so finding an agent you can rely on makes a real difference. Adam Whitford and Ken Yan from Xceed Real Estate were professional, responsive and clear throughout. I had to travel overseas unexpectedly during the purchase, but Adam stayed in touch and made everything easy to manage. Thank you, Adam, Ken and the Xceed team, I highly recommend them specifically in this market!!

Adam Whitford

Adam Whitford

  4.9   (208 reviews)
Seller review
Ken Was Absolutely Amazing!
14 days ago
Ken Was Absolutely Amazing!

He went above and beyond to achieve the best possible result when selling our property. He was always accommodating and kept our needs a priority. Ken was knowledgeable, communicative and genuinely cared about achieving the right outcome for us. He made navigating all the confusing parts of selling a property feel so much easier. We couldn’t be happier with the result and highly recommend him to anyone looking for an agent who truly goes the extra mile!

Ken Yan

Ken Yan

  5   (104 reviews)
Buyer review
Buyer of an Apartment in Cloverdale
16 days ago
Buyer of an Apartment in Cloverdale

As a buyer, I appreciated how transparent, professional, and incredibly responsive Adam and his team were throughout the entire process. Adam went above and beyond to answer my questions, helped figure out several details on my behalf in relation to the house, and made sure everything went smoothly from inspection to settlement. He indeed made the entire buying process easy for me. Thanks Adam and Team for your support.

Adam Whitford

Adam Whitford

  4.9   (208 reviews)
Show all 828 reviews
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Our properties

Xceed Real Estate has 92 properties for sale and sold 285 properties in the last 12 months, showing 4, sorted by most recent activity

For Sale
From $549,000
40/569 Wellington Street
Perth WA 6000
1
1
Apartment
For Sale
From $779,000
8 Coconuts Avenue
Eglinton WA 6034
4
2
2
House
SoldSep 15, 2026
$950,000
17 Valley Views Drive
Landsdale WA 6065
4
2
2
House
SoldSep 15, 2026
$1,295,000
41 Gemini Way
Madeley WA 6065
4
2
2
House
Show all 377 properties
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